FEATURED ARTICLE
Meet some of our favorite logos
When a logo turns out just right, it can become a brand icon for many years to come. Take a look at a few logos we believe will stand the test of time.
Latest articles
Startup branding: a balance of agility and consistency
The value of branding for startups should not be overlooked – even when companies adjust to market dynamics as they grow.
Read moreThe Brand Platform: the key to strategic brand building
Let us introduce you to the brand strategy framework that becomes the foundation for successful brand building.
Read moreOur favorite branding projects of 2023
Take a look at the many branding and rebranding projects we delivered over the last 12 months.
Read moreI got to build brands at the epicenter of innovation
Alfredo Muccino shares how being in Silicon Valley at precisely the right moment in history shaped his career.
Read moreA 12 step program for successful brand revitalization
Not every brand refresh delivers the results you wanted. Here are the most important steps to ensure success.
Read moreCrafting a new strategy for a 1,000 year old brand
How we helped Parmigiano Reggiano address the significant challenges it was facing in the US Market.
Read moreMauro Porcini talks about The Human Side of Innovation
The renowned Chief Creative Officer of PepsiCo shares insights from his new book with Silicon Valley.
Read moreWe took Bookkeep from bland to the smarter brand
How our rebrand is helping Bookkeep become the next big thing in the accounting industry.
Read morePrivate Equity uses rebranding as a value accelerator
During M&A activities, a rebrand can help PE firms create substantial value for their portfolio companies.
Read moreThis cannabis brand gets high marks for great design
Ted Holladay, our Strategic Partner / Director of Brand Design knows how to take branding to a higher level.
Read moreHow Five Lakes got an award-winning brand make over
Take a peek behind the scenes at how Solid gave this fast growing services company a complete brand refresh.
Read moreSan Jose Jazz will soon have a new website
Solid Branding has been working closely with the team at San Jose Jazz to deliver an improved website experience.
Read moreMarco Marini loves email marketing.
The CEO of ClickMail is our latest Strategic Partner, enabling us to deliver email marketing at a new level.
Read moreSolid to promote Parmigiano Reggiano.
We’re pleased to be working on a campaign to build awareness and preference for the Parmigiano Reggiano brand.
Read moreAlfredo joins Forbes Business Council.
Solid founder, Alfredo Muccino is accepted as a member of the prestigious Forbes Business Council of New York.
Read moreMeet the amazing Rob Le Bras-Brown.
The former CMO of Nokia Technologies joins Solid as a Strategic Partner and Director of Brand & Marketing Strategy.
Read moreSolid wins big at the 2019 ADDY Awards.
Solid Branding wins more ADDY Awards in the branding categories than any other agency in Silicon Valley.
Read moreSolid teams up with Consort Partners.
By combining our services with those of Consort Partners, we can move your brand forward like never before.
Read moreWave wins a GOOD DESIGN award.
We’re very proud, and humbled, that the Wave AI System received a coveted GOOD DESIGN award for product design.
Read moreMcAfee wins a Transform Award.
The work Solid delivered for McAfee is recognized as one of the best branding projects in North America.
Read moreMeet our newest strategic partner.
Kathy Johnson now leads our Public Relations practice. Read about her career and her many accomplishments.
Read moreTake a look at our favorite new logos.
A logo that can stand the test of time is not easy to design. Here are a few of our favorites from recent years.
Read moreAlfredo Muccino at TEDx Patagonia.
Alfredo Muccino spoke at TEDx Patagonia about the need to be good, not just look good. Check out what he had to say.
Read moreThe Rebrand 100 Awards.
As part of the jury for REBRAND 100 Awards, Alfredo Muccino helped select the best rebranding of the year.
Read moreRedesigning the I LOVE NY logo.
Alfredo Muccino partners with David Carson to reimagine the iconic logo created by legendary creative director, Milton Glaser.
Read moreTransforming from Liquid to Solid.
Alfredo Muccino, the co-founder of Liquid Agency launches a new generation brand agency and calls it Solid Branding.
Read moreStay updated
Sign up to receive occasional updates about Solid, and helpful articles about
branding and marketing.
Let's connect
We’d love to hear from you. Please send us an email and we’ll ping you right back