Started by Alfredo Muccino, a creative director and brand strategist with
a reputation for award-winning work, Solid is a next generation agency
delivering brand strategy, brand design and brand marketing solutions.
Our agile agency model is built on an extensive network of highly talented
strategic and creative professionals who work collaboratively with clients
worldwide to meet their business objectives.
We help companies launch new brands, revitalize existing brands,
and manage transitions due to mergers, acquisitions and divestitures.
We deliver strategic branding initiatives that include naming, logos,
packaging, websites, videos, environmental and event design, product
design, advertising, and much more. Ultimately, we aim to build awareness,
differentiation and preference for our client’s brands.
Logos & Wordmarks
Voice & Tone
Product & App Design
POP / Retail Marketing
Tradeshows & Events
We’re pleased to be working on a campaign to build awareness and preference for the Parmigiano Reggiano brand.
Solid founder, Alfredo Muccino is accepted as a member of the prestigious Forbes Business Council of New York.
The former CMO of Nokia Technologies joins Solid as a Strategic Partner and Director of Brand & Marketing Strategy.
The government of Chile invited Alfredo Muccino and his friend and former colleague Marty Neumeier, the author of The Brand Gap and ZAG, to travel to Santiago for Chile’s very first Conference on Entrepreneurship and Innovation. Marty and Alfredo had the opportunity to deliver two talks at TEDxPatagonia and they had a special meeting with the President of the Republic to discuss how Silicon Valley innovation could transform the country of Chile.
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