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Meet the new McAfee
Over 450 million people trust McAfee to protect what matters most.
McAfee trusted us with their rebrand.
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Better insights
Nectar Financial is reimagining wealth management with AI.
We helped reimagine their brand.
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The heroes of AIThe heroes
of AIThe Wave Computing rebrand celebrates
the data scientists shaping our future.
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Mission accomplished!
We delivered a new identity for this fast growing
cloud services company, in record time.
Who we are
Solid is a next generation brand agency started by Alfredo Muccino, a creative director and brand strategist with a reputation for award-winning work that gets results. With offices in New York and Silicon Valley we work with clients worldwide thanks to a network of highly talented teams that include strategic and creative resources from across the globe.
What we do
We help companies launch new brands, revitalize existing brands, or manage transitions due to mergers, acquisitions and divestitures. We deliver strategy and brand design work that includes naming, logos, packaging, websites, videos, environmental and event design, product design, advertising, and much more.
Our services
BRAND STRATEGY
Research & Insights
Brand Platform
Brand Manifesto
Brand Architecture
Brand Messaging
BRAND IDENTITY
Naming
Logo
Visual Style
Voice and Tone
Guidelines
PHYSICAL BRANDING
Literature
Packaging
Product Design
Retail / POP
Event Design
Environments
DIGITAL BRANDING
Digital Strategy
Content Strategy
UX Design
Web Development
Social Media
Video / Animation
Featured work
Recent articles
February 11, 2019
Solid teams up with Consort Partners.
By combining our services with those of Consort Partners, we can move your brand forward like never before.
January 29, 2019
Wave wins a GOOD DESIGN award.
We’re very proud, and humbled, that the Wave AI System received a coveted GOOD DESIGN award for product design.
January 24, 2019
McAfee wins a Transform Award.
The work Solid delivered for McAfee is recognized as one of the best branding projects in North America.
Let's connect
We’d love to hear from you. Please send us an email and we’ll ping you right back.