When it comes to packaging,
less is more.
For the HP Chromebook 11 by Google, we created a packaging solution that is elegant and innovative and has won several important design awards as well as the praise of critics for pushing the boundaries of low environmental impact practices. “When the HP Chromebook 11 arrived, I was immediately struck by the packaging,” reports Forbes.com. “There’s a story in it. This box isn’t just for shipping. It also begins a relationship.”
Note: Please note that this work was delivered under Alfredo Muccino’s leadership while he was the Chief Creative Officer at Liquid Agency.