Jose Covarrubias​

Director of Brand Design /
Strategic Partner​

Jose is an award-winning design director located in Santiago, Chile. His broad set of experience includes the ability to create design systems that work across print and digital platforms, as well as event and environmental branding programs.

Jose has worked collaboratively with Alfredo Muccino for many years, lending his talent and expertise in translating the strategic branding needs of clients into award-winning creative solutions.

Jose has led global branding projects for clients such as Unilever, Paris, Visa, Rhein, Entel, Banco Itau, Banco BCI, Banco de Chile, Aguas Andinas, Corp-Banca, Banco Estado, Geotec, Nectar Financial, Intel, McAfee, Meebo, Tunerfish.

He is the recipient of numerous regional, national and international design awards.

Other Articles

The power of WAM: Interview with Edgar Baum

The power of WAM: Interview with Edgar Baum

How focusing on the Winnable Addressable Market can optimize the effectiveness of branding and marketing investments

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NonLinear: the new book by Kevin Bethune

NonLinear: the new book by Kevin Bethune

Kevin Bethune shares his thoughts about the role of design, the importance of diversity and being a Black designer in corporate America.

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Rebrands create real value for Private Equity firms

Rebrands create real value for Private Equity firms

Rebranding isn’t just a marketing exercise—it’s a financial growth strategy that can unlock value, drive revenue, and improve exit outcomes.

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